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10 Marketing Ideas for Bubble tea shop in 2025 [Example]
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🇺🇸 English (USA)
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Host Bubble Tea Workshops
Organize monthly workshops where participants learn to make their own bubble tea from scratch, charging a small fee to cover materials. Promote these events through local community boards and social media, encouraging attendees to share their creations online.
Leverage Local Tourism
Partner with local hotels or tour operators to offer tourists a discounted bubble tea experience when they present a specific ticket or room key. Create promotional materials that they can easily distribute to their guests.
Create a TikTok Challenge
Develop a fun challenge on TikTok where participants create unique bubble tea recipes or showcase interesting ways to enjoy bubble tea. Encourage them to use a specific hashtag and offer prizes for the most creative entries.
Start a 'Bubble Tea Club'
Establish a 'Bubble Tea Club' where members receive exclusive discounts or early access to new flavors. Promote the club via social media, emphasizing the community aspect and the perks of membership.
Offer DIY Bubble Tea Kits
Design DIY bubble tea kits that customers can purchase to create their favorite drinks at home. Promote these kits through social media and offer instructional videos or virtual classes on how to use them.
Run a Facebook Group for Local Enthusiasts
Create a Facebook group dedicated to bubble tea lovers in your area, where members can share recipes, tips, and local finds. Regularly engage with this community by sharing special offers and hosting virtual events.
Collaborate with Local Artists
Collaborate with local artists to create unique, limited-edition bubble tea flavors. Feature their designs on your cups and promote them on social media. This not only helps artists gain exposure but also draws in their followers.
Launch a Referral Program with Unique Rewards
Launch a referral program where current customers can earn unique prizes (free drinks, merchandise) for bringing in new customers. Use simple social media posts and referral links to make it easy for participants to share.
Utilize QR Codes for Customer Engagement
Utilize QR codes that customers can scan to access special content, coupons, or interactive games related to your bubble tea flavors. This adds a tech-savvy touch to your marketing and engages customers in a fun way.
Create Seasonal Flavor Competitions
Host seasonal competitions where customers can submit their ideas for new flavors. Allow them to vote on their favorites and offer a prize for winner ideas, which could become limited-time offerings at your shop.
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