10 Best Account-Based Advertising Tools for Founders [2026 Updated]

1. Demandbase

• Type: Paid
• URL: https://www.demandbase.com
• Overview: Demandbase is an enterprise account-based marketing and advertising platform that combines firmographic, intent, and first-party data to target and engage high-value accounts across display, social, and web channels. It enables account-based advertising orchestration, personalization, and measurement to align marketing and sales around named account engagement.

2. Terminus

• Type: Paid
• URL: https://terminus.com
• Overview: Terminus provides an account-based advertising platform focused on multi-channel ad orchestration, ABM analytics, and account-based measurement to reach decision-makers across display, social, and connected TV. The tool integrates CRM and intent signals to build targetable account lists and report on pipeline and revenue impact.

3. 6sense

• Type: Paid
• URL: https://6sense.com
• Overview: 6sense is an AI-driven account engagement platform that uses intent, predictive analytics, and orchestration to prioritize accounts and activate targeted advertising across digital channels. It helps B2B teams identify in-market accounts and deliver personalized ad experiences tied to pipeline outcomes.

4. RollWorks

• Type: Paid
• URL: https://www.rollworks.com
• Overview: RollWorks (part of AdRoll) is an account-based advertising and targeting platform designed for mid-market and enterprise teams to run account-based display, social, and programmatic campaigns. It offers account identification, audience activation, and measurement to connect advertising directly to account engagement and pipeline.

5. Bombora

• Type: Paid
• URL: https://bombora.com
• Overview: Bombora supplies B2B intent and audience data used to power account-based advertising by identifying accounts showing high research activity on relevant topics. Marketers use Bombora signals to prioritize accounts and feed programmatic and social campaigns for more timely, intent-driven ad targeting.

6. Metadata.io

• Type: Paid
• URL: https://metadata.io
• Overview: Metadata.io automates and scales account-based advertising campaigns by connecting account lists to programmatic and social channels, optimizing creative and bidding to generate predictable B2B leads. The platform provides pipeline attribution and performance reporting tied to target accounts.

7. AdRoll (ABM solutions)

• Type: Paid
• URL: https://www.adroll.com/solutions/account-based-marketing
• Overview: AdRoll offers ABM-focused advertising solutions that enable marketers to target named accounts with display, social, and cross-channel retargeting while integrating CRM and audience lists. The platform emphasizes multi-touch attribution and lifecycle-based ad orchestration for B2B campaigns.

8. LinkedIn Matched Audiences (LinkedIn Ads)

• Type: Paid
• URL: https://business.linkedin.com/advertise/ads/targeting/matched-audiences
• Overview: LinkedIn Matched Audiences enables account-based advertising by matching uploaded company lists, website visitors, and contact lists to LinkedIn profiles for precise ad delivery to decision-makers. It’s widely used for B2B account targeting, sponsored content, and message ads to reach named accounts on the professional network.

9. Triblio

• Type: Paid
• URL: https://www.triblio.com
• Overview: Triblio is an ABM platform that combines account-based advertising, website personalization, and orchestration to engage target accounts across paid channels and on-site experiences. It enables building ICP-based account lists, running targeted ad campaigns, and personalizing landing pages to accelerate account conversions.

10. Madison Logic

• Type: Paid
• URL: https://www.madisonlogic.com
• Overview: Madison Logic is a B2B ABM and intent-driven advertising platform that offers display, social, CTV, and content syndication to reach and engage named accounts. The platform leverages proprietary intent data and multi-channel activation to drive account engagement and measure downstream revenue impact.