10 Best Birthday Email Tools for Founders [2026 Updated]

1. Klaviyo

• Type: Paid
• URL: https://www.klaviyo.com
• Overview: Klaviyo is an ecommerce-focused email and SMS platform that supports birthday/profile-date properties and pre-built birthday flows to send personalized time-based messages and offers. It lets you collect birthday data via forms, segment by date, and trigger multi-channel birthday journeys with dynamic personalization.

2. Mailchimp

• Type: Free
• URL: https://mailchimp.com
• Overview: Mailchimp is a widely used email marketing platform that supports date fields and automated birthday or anniversary campaigns to send greetings or special offers linked to a contact attribute. It provides easy-to-use templates and simple automation rules to trigger emails on or around contacts' birthday dates.

3. ActiveCampaign

• Type: Paid
• URL: https://www.activecampaign.com
• Overview: ActiveCampaign combines email marketing, CRM, and automation with date-based triggers so you can create birthday and anniversary automations that deliver personalized messages and coupons. Its powerful automation builder allows multi-step birthday journeys, conditional splits, and CRM actions tied to birthday attributes.

4. Omnisend

• Type: Paid
• URL: https://www.omnisend.com
• Overview: Omnisend is an ecommerce-focused marketing automation platform offering a dedicated Birthday automation to send email, SMS, or push messages triggered by customers' birthday dates. It includes flexible timing (before/after/specific hour), personalization, and integration with signup apps to collect birthdays.

5. Drip

• Type: Paid
• URL: https://www.drip.com
• Overview: Drip is an ecommerce CRM and email automation tool that supports date-based workflows for birthdays and anniversaries, allowing you to send personalized birthday emails and promotional offers. It provides tools to capture birthday data in forms and build automated multi-message birthday sequences.

6. Customer.io

• Type: Paid
• URL: https://customer.io
• Overview: Customer.io is a messaging platform for behavior- and data-driven email automations that supports date attributes to trigger birthday campaigns and personalized communications. It enables fine-grained segmentation, conditional logic, and multi-channel birthday messages based on profile data.

7. Iterable

• Type: Paid
• URL: https://www.iterable.com
• Overview: Iterable is an enterprise growth marketing platform with date-driven triggers and workflows that let you create sophisticated birthday campaigns across email, SMS, and push. It supports profile-level date fields, dynamic content, and orchestration for timed birthday journeys at scale.

8. Brevo (formerly Sendinblue)

• Type: Free
• URL: https://www.brevo.com
• Overview: Brevo (formerly Sendinblue) offers email marketing and marketing automation with contact attributes and anniversary/date-based automations to send birthday emails and follow-ups. Its automation builder includes a pre-built "Anniversary/Date" recipe for triggering birthday campaigns from a saved contact attribute.

9. Campaign Monitor

• Type: Paid
• URL: https://www.campaignmonitor.com
• Overview: Campaign Monitor is an email marketing platform that supports custom date fields and automated birthday emails to deliver personalized greetings and offers. It includes template personalization and simple automation rules for sending messages on or before customers' birthdays.

10. SmartrMail

• Type: Paid
• URL: https://www.smartrmail.com
• Overview: SmartrMail is an ecommerce email marketing tool that supports automated birthday emails and segmented lists for sending targeted birthday discounts and messages. It integrates with ecommerce platforms to capture customer data and trigger birthday campaigns with minimal setup.