Market Size for Shooting range in 2026 [Example]

The global shooting range market has been estimated at around $2.5 billion. This figure takes into account various segments including recreational shooters, law enforcement training, and military training. With an estimated 5 million people involved in shooting sports and related activities, the total available market encompasses not only direct participants but also those interested in safety courses and training programs related to firearms.

Given that your shooting range will target recreational shooters and local law enforcement, a conservative estimate for the serviceable addressable market (SAM) is about 10% of the TAM. This amounts to approximately 500,000 individuals within accessible geographic areas, which aligns closer to urban centers where shooting ranges tend to thrive. Each of these individuals may spend an average of $500 annually on range fees, memberships, and classes, leading to a target market revenue of $250 million.

For the serviceable obtainable market (SOM), realistically capturing 0.2% of the SAM in the first year is a prudent strategy. This suggests that you aim for around 1,000 active customers. Each of these customers may generate approximately $500 in revenue through visits and classes, totaling around $500,000 in potential revenue in your initial operational year, making this a manageable and achievable goal.